Episodio #58: Selling cars in the Digital Age

Versión en audio

How to set up a digital strategy? What are the best practices in this field? What tools are necessary? Does a dealer need many tools? Conducted by David Pilo, this interview to Glenn Pasch of Pasch Group is plenty of good tips and advices about selling cars in the digital age.

Ya tenemos nuestro segundo episodio grabado en idioma inglés. Y como novedad adicional traemos a un entrevistador invitado, se trata del CEO de Walcu David Pilo que debuta en nuestro podcast en esta faceta. 

Hemos tenido el placer de entrevistar a Glenn Pasch, CEO de Pasch Group, una potente consultora que opera en los USA. Están orientados a ayudar a aprovechar y a ejecutar los cambios operativos, tecnológicos y estratégicos que comporta la irrupción del canal digital para la venta de coches.

La entrevista que conduce David Pilo explora las claves para que un profesional gestione correctamente la venta de coches apoyándose en el canal digital.

Con Glenn Pasch repasamos las claves a nivel operativo y de herramientas aconsejables para un concesionario que esté focalizado en la venta digital.

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You are welcome to listen to our second episode recorded in English. And as an additional novelty we bring a guest interviewer, the CEO of Walcu David Pilo who debuts on our podcast in this role.

We have had the pleasure of interviewing Glenn Pasch, CEO of the Pasch Group, a powerful consultancy that operates in the USA. They are aimed at helping to execute all necessary operational, technological and strategic changes that the irruption of the digital channel for car sales entails.

This interview conducted by David Pilo explores the keys for a professional to correctly manage car sales using the digital channel.

With Glenn Pasch we reviewed the key points at an operational level and recommended tools for a dealership that is focused on digital sales.